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   In a website developed on traditional platforms, only a web designer or a web developer will be able to edit the web content (typically developed on ASP .NET or something similar). Clearly, this is a big disadvantage considering the highly volatile market conditions. The need of the hour in web development is a system that allows easy web content management.

   To address this need, website cms (content management system) offers excellent solutions. In a content management system, the basic platform portrays every article as a page in itself. Website cms facilitates the end users with easy web content management, i.e., they can edit the contents very easily and keep updating them as and when required. By this, we mean, literally any user who has the basic internet knowledge and is well versed with English can do the web content management. Now this makes sense in today's scenario of a highly competitive and dynamic market that needs to have its website updated more frequently than ever.

   Content management systems offer inbuilt editors in their basic platform where an end user can be a content manager without having to be tech savvy. The business decision makers as well have a lot to benefit in terms of web content management. As there are no technical hassles for them, they would not need to depend on their technical resources for updating the business website with their new launches, decisions or any info they would want their customers to know.

   There are over a hundred free source website cms tools available over the internet. The biggest challenge for web content management companies would be to narrow down on the best choice for them. Every website cms has its own technical standards and specifications to be followed and there is no common ground here. Also, every content management system is not flexible to the same extent in terms of accommodating new changes/ requirements/ enhancements. The only source of getting the technical knows how would be the forums. All knowledge sharing on the website cms would happen on the forums alone.

   A website cms that has a big volume of users in its community and lot of extensions would therefore be an ideal choice to suit the requirements of big web content management companies as well as for small scale content managers. There are two content managements systems that fit into this mould- Joomla and Drupal. They are very popular all over the world and have large communities and offer lot of plug-in as well. They cater to most of website cms requirements. For instance, considering that today's website promotion activities like social networking and social bookmarking have gained a lot of importance, content management systems like Joomla, have provided facilities to do these activities with more ease. Thus the content management systems that can adapt themselves to according to changing market needs make an ideal choice for web content management activities.